FORTUNE’S Ralf Jacob is Correct in Future Video Ads
“Streaming video is on track to make up 82% of all consumer IP traffic by 2021. Increasingly, it’s the dominant form of media online. That means that a bad user experience for video—riddled with annoying, glitchy, or just plain obtrusive ads—is a bad user experience for the Internet, full stop. ”
Everyone is frustrated when they search and choose a video that is interrupted with some kind of quasi-relevant add. In fact, a 2017 report from IPG Mediabrands’ Media Lab found that 65% of pre-roll ads are skipped. If you want to monetize your content with GREATER ROI, look no further than using RooClick Interactive on your website videos complemented by Social Media and YouTube.